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Long-Term Plans For Riddle and Hardy Team?
WWE has filed a trademark for the name ‘Hardy Bros’ with The United States Patent and Trademark Office.
The trademark was filed on 12/23 for use in entertainment services, namely performances by a professional wrestler. The application was entered into the trademark office database on 12/26.
INTERNATIONAL CLASS 041: Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment
WWE recently paired Matt Riddle and Jeff Hardy as a team under the name ‘Hardy Bros’. This new filing could mean the the WWE has long-term plans for the duo. The company has yet to file any additional trademarks specifically for merchandise.
In 2017, WWE filed trademark for “The Hardy Boyz’, which was finalized in 2019 following a two-year battle with The United States Patent and Trademark Office due to documentation issues.