WWE Files Trademark For ‘Blair Davenport’


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WWE Files New Trademark 

WWE has filed a new trademark for the name Blair Davenport.

On 5/5, WWE filing an application for the trademark with The United States Patent and Trademark Office. It was entered into the trademark database on Saturday (5/8) morning.

International Class 041:  Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment

Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

It’s unknown how WWE plans to use the trademark. The company has recently debuted a number of developmental talent under new names, including Ari Sterling and Ikeman Jiro.


(H/T to Fightful)

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