WWE has filed a new trademark for the name “Sudu Shah”.
On 1/21, WWE filed the trademark with The United States Patent and Trademark Office. The application was entered into the trademark database on Tuesday (1/25) afternoon.
To the Commissioner for Trademarks: MARK: SUDU SHAH
(Standard Characters, see mark)
The literal element of the mark consists of SUDU SHAH.
The mark consists of standard characters, without claim to any particular font style, size, or color. The applicant, World Wrestling Entertainment, Inc., a corporation of Delaware, having an address of 1241 East Main Street Stamford, Connecticut 06902 United States
International Class 041: Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services
As of this writing, it’s unknown who WWE plans to use the name for. As more details are known an update will be provided.